
Gideon Awolesi
Product Designer, Founder of Fessburn
Gideon Awolesi is a Product Designer, founder of Fessburn, and author with over 10 years of experience designing digital products across healthcare, fintech, Web3, and AI including work on ICU monitoring systems and DeFi platforms. He developed the Life Experience Design framework, a classification system and formula for quantifying AI assistant complexity and writes extensively on mental models for generative AI as a technical contributor to publications like Bootcamp. A designer who thinks in systems, Gideon is very interested in user experience, artificial intelligence, and product strategy.